Lakestone Digital

Advertise on Disney+

Reach Millions of Engaged Streaming Viewers

Disney+ is redefining how audiences experience storytelling, offering a premium, on-demand streaming environment filled with loyal fans. Advertising on Disney+ lets your brand engage with audiences enjoying a deeply immersive viewing experience. With digital precision, advanced targeting, and data-rich insights, your messages reach cord-cutters and cord-never viewers in the context of beloved and exclusive content. This guide walks you through the advantages, pricing dynamics, targeting options, and creative considerations for launching powerful Disney+ ad campaigns.

How Much Does It Cost To Advertise On Disney+?

Disney+ offers flexible ad solutions, whether you’re a small business using self-serve tools or a large enterprise managing scaled campaigns. Pricing operates on a CPM (cost-per-thousand impressions) model and depends on several key factors:

 

    • Audience Targeting: Niche targeting (e.g., families in a particular ZIP code interested in animated series) may result in higher CPMs.

    • Ad Length: Standard ad units typically run 15 or 30 seconds; premium placements may have different pricing structures.

    • Seasonality & Demand: Ad rates fluctuate with market demand—expect higher CPMs during blockbuster release windows or holiday seasons.

Interactive Budget Calculator

Set your budget

Drag the slider to set your monthly Disney+ advertising budget.

Your Budget

$500

$500 $50,000

Est. Ad Impressions

500,000

Est. Reach

375,000

Est. Cost Per View

$0

Align Your Brand with Premium Disney+ Programming

The shows and movies your ad appears alongside can elevate brand perception.

 

Blockbuster Films & Celebrated Originals

Place your ad within Disney+’s expansive catalog—from Disney classics to Marvel epics, Star Wars sagas, and heartwarming Pixar adventures.

Critically Acclaimed Originals

Tap into devoted audiences by pairing your message with acclaimed originals like The Mandalorian, WandaVision, or Loki.

Start Your Disney+ Advertising Campaign

Targeted Marketing

Identify Target Audience

Choose demographics, income, interests, keywords, search history and more.

Creative Marketing Design

Design Ads and Messaging

Craft your message and creative elements to reach your target audience.

Choose Disney+ Platform

Where does your targeted audience live in the digital world?

Launch digital advertising campiagn

Launch Digital Ad Campaigns

Launch campaigns on Disney+ and retarget website visitors

Digital Campaign results

Measure & Report Campaign Results

Measure results and optimize campaigns to improve performance.

Common Questions About Advertising on Disney+

Why Advertise on Disney+? The Advantage of CTV

Connected TV ads engage audiences in a relaxed, immersive setting. Disney+ offers the storytelling allure of traditional TV paired with the precision and analytics of digital advertising—making your brand both visible and memorable.

Can I Target Locally?

Absolutely. Disney+ supports geo-targeting—ads can be tailored to specific regions, whether you’re a local retailer, restaurant, or regional service provider aiming to drive in-person traffic.

Who Is the Typical Disney+ Viewer?

Disney+ attracts a broad, engaged audience—from families with young children to pop-culture enthusiasts. You can refine your targeting beyond basic demographics to include interests, behaviors, and household characteristics.

What Types of Ads Can I Run on Disney+?

In-stream ads—typically 15 or 30 seconds—run during streaming pauses and are non-skippable, ensuring high completion rates and strong viewer attention.

Ready To Get Started With Disney+ Ads?

Fill out the form and our team will create a custom Hulu advertising plan tailored to your goals, audience, and budget. We’ll handle everything—from targeting and creative to reporting and optimization. Let’s put your brand on the big screen where your customers are already watching.

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